How to Use Influence Marketing on Instagram

In social media marketing, targeting influencers is one of the most time-tested and effective strategies that can cause a fast and substantial impact for your brand.

For example, let’s say that you sell kitchen cabinets online. Within this vertical, Social Media User A has carved out a strong niche for him/herself by covering news within this vertical, offering up criticism on certain companies, and highlighting specific companies or products. Social Media User A has 500,000 …read more