How Mobile is Changing the Search Landscape

It’s no secret that mobile is the future of search. Back in March, comScore released its Digital Future in Focus study looking at the key stats for the U.S. market in terms of searches done on desktops, smartphones, and tablets. Between the fourth quarter of 2013 and the fourth quarter of 2014, desktop searches decreased from 45.7% to 45.5% while smartphone searches increased from 10.8% to 12.6% and tablet searches grew from 4.6% to 5.9%.

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